by on April 18, 2026
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Assassin's Creed Identity is making its way onto the mobile market in just under three weeks and to promote the game, Ubisoft released an announcement trailer that is just all around dull and utterly boring. Even the actor portraying a regular shmoe who transforms into the assassin character (likely the protagonist of the game) looks bored and Creedshadowgame.com angry throughout the trailer. It’s as if just having to play this game during his short walk down the tunnel had squandered his entire day.

Ubisoft has been through a rough patch since the days of Unity. Syndicate's sales were greatly impacted because of it and playing around with worthless trailers like Identity’s could impact sales just the same. If they were planning on creating a Q&A video about the game that provides impressive and well done gameplay visuals, Ubisoft should started with that right out of the gate or at least have cut a few clips of the gameplay shown in the Q&A and implement them into their announcement trailer, or even better scrapped the trailer all together and focused on creating a proper reveal trailer. Although the creativity and budget were behind their "announcement" trailer, it was by no means a worthwhile one especially since you really have to go out of your way (and be interested in the game enough) to find their little Q&A video that does a much better job at portraying what the game actually is.


While the panel didn't feature anything too revelatory, besides an update on Cargill's approach to adapting Deus Ex , it was an interesting look into the process of developing video game movies. Patrick O'Brien was perhaps the most candid about the process, and it makes sense considering he has two movies ( Dead Space and Need for Speed ) in active developm


Wii Fit U kicks off the month, arriving November 1st on the Wii U. Up next is Call of Duty: Ghosts , blasting its way onto all major systems November 5th. On the 15th of November, the next iteration of Sony's PlayStation console finally hits shelves. Along with it, anticipated titles like Battlefield 4 , Assassin's Creed IV: Black Flag , and Killzone: Shadow Fall will appear front and centre. On the 19th, Need for Speed: Rivals races onto PS3, Xbox 360 and Windows. Hot on the tails of the PS4 release comes the Xbox One, Microsoft's next console which makes its debut on November 22nd. Various launch titles for the system include Dead Rising 3 , Forza Motorsport 5 , and Ryse: Son of Rome . Nintendo also boldly chooses the 22nd for the release of The Legend of Zelda: A Link Between Worlds for its 3DS handheld sys

Assassin's Creed has been all over the map lately between the quality of its games and the way the marketing team is choosing to present them to us. Unfortunately for the newest installment to the on-going and seemingly endless series, Ubisoft doesn’t make much of an effort to sell it.


Naturally, there's a catch. Many games (most, really) feature downloadable content: additional items, levels, and features which can only be accessed by paying more money on top of the initial cost of buying a game. The latest wrinkle to the DLC formula is the inclusion of "loot boxes," a form of microtransaction designed to keep players paying extra money for months and even years after they first buy a game. In 2017, is this trend a problem, or are lootboxes and microtransactions a necessary e


The areas in Paris that are occupied by the Germans is colored in black and white while the liberated have their color returned to them. It’s a great experience and Assassin’s Creed: Unity briefly touched upon a 1944 occupied Paris and The Saboteur allows players to explore this time period at more len


Conan Exiles is a survival game set in the world of Conan The Barbarian. You must avoid dying of starvation and dehydration while also trying not to get killed by other players or the dangerous creatures that roam the la


The rest of the panel was dedicated to off-hand movie development discussions without much in the way of concrete details. The only somewhat juicy tidbit we learned was in regards to the Shadow of the Colossus movie that is in developm

The worst part of the trailer is the actual "gameplay" that is provide the clip is barely even ten seconds worth of footage and all we see is the character diving into a hay bail. There is no real indication of how this game will play or what it’s even about, however, if you were to do some research about the game you can find a video called Assassin’s Creed Identity- Q&A Part 1, which was published two days after the announcement for the game. The video gives a detailed description on what players can expect from the game regarding its gameplay paired with video clips of actual gameplay longer than five seconds. Now the original announcement trailer could be taken as a "teaser" trailer, but with the state of the franchise the way it is on console, it's not a good idea to make your mobile debut trailer a live action setup with virtually no indication of actual gameplay.
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